Sava Africa
Services
Services
Branding
Branding
Graphic Design
Graphic Design
Product Design
Product Design
UX Design
UX Design
Overview
Overview
Sava is a comprehensive platform that empowers businesses across Africa to effectively manage their finances and access affordable credit for sustainable growth.
Sava aims to bridge this gap by introducing its innovative platform to the largest market in Africa. By leveraging their expertise and addressing the specific needs of African businesses, Sava is poised to revolutionize financial management and credit access, unlocking growth opportunities across the continent.
Sava is a comprehensive platform that empowers businesses across Africa to effectively manage their finances and access affordable credit for sustainable growth.
Sava aims to bridge this gap by introducing its innovative platform to the largest market in Africa. By leveraging their expertise and addressing the specific needs of African businesses, Sava is poised to revolutionize financial management and credit access, unlocking growth opportunities across the continent.
Timeframe
Timeframe
April 2022 - Present
April 2022 - Present
Affiliate Marketing Project
Affiliate Marketing Project
The project involved a series of experiments, each targeting different aspects of graphics for advertisements. The experiments assessed design impacts on key metrics like impressions, reach, clicks, and click-through rate (CTR). The following were explored:
Human Designs vs Mockup Designs to determine the influence of designs featuring human elements compared to mockups of the payment dashboard on consumer attention..
Product-Specific vs Vague Proposition to test the efficacy of highlighting specific product features and benefits against images conveying vague, overall benefits.
Various Brand Visuals to explore various brand visuals, with a focus on colors and tones, to identify the designs that resonate most with the target audience.
The project involved a series of experiments, each targeting different aspects of graphics for advertisements. The experiments assessed design impacts on key metrics like impressions, reach, clicks, and click-through rate (CTR). The following were explored:
Human Designs vs Mockup Designs to determine the influence of designs featuring human elements compared to mockups of the payment dashboard on consumer attention..
Product-Specific vs Vague Proposition to test the efficacy of highlighting specific product features and benefits against images conveying vague, overall benefits.
Various Brand Visuals to explore various brand visuals, with a focus on colors and tones, to identify the designs that resonate most with the target audience.
Other Designs
Other Designs
Social Media Designs
Social Media Designs